7 Tips For A More Engaging Presentation

No matter what your profession is, when you make a presentation it needs to be dynamic, engaging and interesting.  If its not, you will never capture and maintain your audience's attention, and without their attention, your presentation will fizzle and fall flat.  The best way to ensure that you make a powerful and effective presentation is by taking the time to properly prepare.

Preparation is Paramount.

One of the biggest misconceptions people have is that the final product (an article, a book, a presentation) arrived that way on the first try.  This, of course, is never the case.  There are undoubtedly several, if not many, previous drafts that have been rewritten over and over again.  The same is true for presenting.  Even a fantastic speaker needs to take the time to properly prepare.  Below you will find a number of great tips to help you prepare for your next presentation and make it more memorable.

7 Tips For A More Engaging Presentation:

1.  Watch Your Body Language - Your body language says a lot.  Fidgeting, nervously crossing your arms, hunching over, staring at your notes and avoiding eye contact are all bad habits that you should avoid.  Your presentation will undoubtedly benefit if you simply stand up straight, act confident, stay positive and smile.

2.  Make A Plan - The most important aspect of a presentation is, without a doubt, focus.  You need to make sure that you have a cohesive speech that has a purpose.  Come up with a game plan, make sure that you stay on topic and have good transitions between the points you want to cover.

3.  Tell A Story - Telling a personal story is a great way to help your audience relate to the subject of your presentation.  This will draw them into the experience.  For presentations, a story allows you to paint a picture as to how a business principle or idea would operate in a real situation and help the audience connect with your presentation on a more personal level.

4.  Engage Your Audience's Senses - While what you say is extremely important, it is a great idea to engage your audience's other senses; as well by including visual aids.  Presentation software like Microsoft PowerPoint or Apple's Keynote can be a great way of both grabbing and keeping your audience's attention.  Without some sort of visual element to your presentation, you risk sounding like a boring lecturer.  The trick is to design a visual aid that works for you, not against you.  In other words, avoid bogging down your presentation with too much information; too many images, sounds or videos, or even text since it can be distracting to the audience.

5.  Know Your Audience - Before you can pick a style and the type of language that you will use for a presentation, you need to make sure that you understand your audience.  If, for example, you are presenting to an audience that is unfamiliar with your topic, you may want to include a list of definitions before your presentation begins.

6.  Mentally Prepare - Right before presenting, take the time to calm yourself down and mentally prepare for what lies ahead.  Public speaking coaches talk about this constantly -- rituals and techniques that get presenters in the right frame of mind.  This, of course, is intensely personal and varies by your personality.  For some, blasting loud music and singing along pumps them up.  Others need to attain a Zen-like peace before stepping out in front of a group.  Find what works for you and stick with it.

7.  Practice, Practice, Practice - The biggest obstacles of a good presentation are how well you know the material and how comfortable you are speaking in front of others.  Both can be addressed through practice.  By practicing the actual delivery of your presentation, you continue to brush up on the material and strengthen your memory's hold on it.   Once you start to feel confident, try practicing in front of friends or colleagues; this will not only help you get used to how it feels to present to an actual audience, but also allow them to provide feedback.

Executive Summary:  It is important to remember that your final product represents only a small percentage of what people really see -- all the research, revision, refinement and practice it took to get to that final product go unseen.  Taking the time to properly prepare for your next presentation is what will make you stand out from the rest.

Courtesy: Dale Carnegie® Training Newsletter

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